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Enjoy Coca-Cola (Advertising and Slogans)

Posted in Advertising, Branding, Famous Marks, Food, Marketing, Non-Traditional Trademarks, Product Packaging, Sight, Trademarks

Repetition can be a beautiful thing, especially when it’s about The Real Thing:

This electronic billboard advertisement is another good example of Coca-Cola advertising that leaves certain aspects of the brand icons to the imagination, this one discloses only the middle portion of the famous contour bottle shape trademark.

And, speaking of repetition, remember these Coca-Cola gems from the DuetsBlog archives?

To the extent repetition frustrates you, keep in mind, Coca-Cola’s slogan from 1906 apparently was: “The great national temperance beverage.”