Successful trademark enforcement programs . . . .
Tag Archives: Academy Awards
The Sign of a Successful Trademark Enforcement Program
Posted in Advertising, Branding, Copyrights, Infringement, Keyword Ads, Law Suits, Marketing, Search Engines, TrademarksUnable to resist a good trademark story, I snapped this photo in one of the countless gift shops along Hollywood Boulevard, as my family searched for various stars and did the "Walk of Fame," a week or so ago. What drew us into this particular shop was a striking wall full of shelves displaying what appeared to be rows upon… Continue Reading
And The Oscar Goes To…Overbranding?
Posted in BrandingWhile watching the Academy Awards on Sunday night, the winner of the Animated Short Films category definitely caught my attention. The winner was Logorama - a 16-minute French anumation created around the use of 3,000 well-known trademarks. The plot is described as a police chase through Los Angeles which includes a machine gun-toting Ronald McDonald who is a fugitive running… Continue Reading









