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Tag Archives: Charlie Sheen

The ‘Sheen’ is off Charlie

Posted in Guest Bloggers

—Randall Hull, The Br@nd Ranch® Charlie Sheen, aka “F-18”, “Warlock”, “Torpedo of Truth” — oh please — is instructive to anyone pondering the vicissitudes of brands, particularly celebrities as brands. Unless you have been off planet Earth for the last year, you have surely watched the not-so-slow train wreck called Charlie Sheen. Once a $1.8… Continue Reading

Pick A Fight With A Warlock, Trademark A Sheen-ism

Posted in Idea Protection

Media spectacle, train wreck, or marketing bliss, it’s up to you, but you can’t escape the news about Charlie Sheen’s rambling webcasts, or the overnight success of his Sheen-isms. If you haven’t had your fill, feel free to take a moment at this website dedicated to sharing some of Sheen’s memorable statements. Last week multiple news… Continue Reading

Aflac Duck Speechless Over Gilbert Gottfried’s Firing

Posted in Advertising, Audio, Branding, Contracts, Goodwill, Marketing, Non-Traditional Trademarks, Sound, Television, Trademarks

If the Charlie Sheen train wreck has not offered enough fodder for your idle moments, this week Aflac fired Gilbert Gottfried as the voice of the Aflac Duck due to tasteless jokes that Gottfried tweeted in the wake of last week’s earthquake and tsunami in Japan.  Where Sheen was the face of a hugely successful… Continue Reading