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Tag Archives: Deception

I’ll Huff and I’ll Puff …

Posted in Advertising

Puffing, according to Black’s Law Dictionary, is defined as: The expression of an exagerrated opinion — as opposed to a factual representation — with the intent to sell a good or service. Puffing, as a legal principle, has recently received a fair amount of attention as a result of Domino’s new ad campaign.  Puffing generally… Continue Reading