DuetsBlog Collaborations in Creativity & the Law

Tag Archives: Ebay

Rebranding in the Social Media Age and Recent Uproar Over UC Logo

Posted in Branding, Famous Marks, Guest Bloggers, Marketing, Mixed Bag of Nuts, Social Networking, Trademarks

By Debbie Laskey , MBA Did you see the sequels for Rocky, Star Wars, or Harry Potter? If you did, then you understand the concept of a movie sequel. Some characters are the same, and some plot lines continue, but above all, the brands remain the same. Directors and producers spend millions to make sure… Continue Reading

New York Court Provides No Assistance To “The Little Blue Box” Company

Posted in Counterfeits, Dilution, Infringement, International, Product Packaging, Sight, Trademarks

I, like most women, want a present in a little blue box from Tiffany & Company (a/k/a Tiffany & Co.) This is not just because the company bears my name (I only wish I were an owner of the company), but because Tiffany & Co.’s exquisite jewelry is associated with the fabulous blue box.  Tiffany &… Continue Reading

The Power of Exponents in Branding: DuetsBlog Serves Over 10,000 Unique Visitors

Posted in Advertising, Branding, Food, Marketing, Squirrelly Thoughts, Trademarks

  Our celebration at DuetsBlog earlier this month on passing the 10,000 unique visitor milestone in four-short months online got us thinking about Big Mac and about the iconic McDonald’s Golden Arches signage, touting and counting how many McDonald’s hamburgers have been sold or served at any given point in time. We began to wonder,… Continue Reading