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Tag Archives: Eden Prairie

Without GameStop, It’s Just a Hat Trick . . . .

Posted in Advertising, Branding, Marketing, Sight, Trademarks

As you may recall, I’ve reported before about the trend toward and popularity of red & white letter branding and visual identities, so I couldn’t resist snapping this photo of a new strip mall in Eden Prairie, Minnesota, over the weekend:   Since GameStop wasn’t featured in this strip mall, the line-up of SmashBurger, SportClips, and Verizon… Continue Reading

Lion’s Tap Reaches “Mutually Beneficial” Settlement with McDonalds

Posted in Advertising, Branding, Dilution, Famous Marks, Food, Infringement, Law Suits, Marketing, Trademarks

A couple of hours ago Kare 11 News in Minneapolis reported "Lions Tap wins settlement with McDonalds." Absolutely no details about the settlement were provided, so it’s hard to understand how Kare 11 is able to pronounce this as a "win" for Lion’s Tap over McDonalds, although it certainly plays into the seductive David and Goliath theme of… Continue Reading

Update: Who’s Your Patty? Lawsuit and Reverse Confusion

Posted in Advertising, Branding, Dilution, Famous Marks, Food, Infringement, Law Suits, Marketing, Trademarks

The Minneapolis Star Tribune finally reported on the Who’s Your Patty? trademark infringement lawsuit filed in August by self-proclaimed "David" (Lion’s Tap) against "Goliath" (McDonald’s), here. Our previous coverage is here, here, and here. The Star Tribune reports that McDonald’s has not yet answered the complaint filed by Lion’s Tap. That’s true, but all that means is… Continue Reading