While it is true that not responding to a trademark cease and desist letter is always an available option, I tend to believe it is rarely a good choice. The strategy of silence seldom makes the issue go away, it often ends up costing the recipient more money to resolve the issue, and it is… Continue Reading
Tag Archives: Entrepreneurial Stories
Battle of the Nerds? Best Buy’s Geek Squad¬Æ on Trademark Patrol
Posted in Advertising, Branding, Domain Names, Infringement, Law Suits, Marketing, TrademarksBest Buy, owner of the Geek Squad brand since 2002, has filed a federal trademark infringement complaint in Minnesota against a pair of individual defendants apparently located in Missouri and California, for allegedly registering and using <thegeekpatrol.biz> domain and the names "Geek Patrol," "Geek Squad," and "Geek Squad Patrol". Here is a copy of the Complaint, including Exhibit A (Trademark registrations), Exhibit… Continue Reading









