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Tag Archives: Intent to Use

“Would You Rather…?” Litigation Update

Posted in Infringement, Law Suits, Trademarks

Last May, I reported on a Ninth Circuit Court of Appeals decision opining on the descriptiveness of the "Would You Rather…?" trademark registration.  Subsequent to the Ninth Circuit’s decision, the case returned to the United States District Court for the Central District of California and is now styled Spin Master, Ltd. v. Zobmondo Entertainment, LLC. … Continue Reading

Seth Godin on Trademark?

Posted in Branding, Dilution, Famous Marks, Idea Protection, Infringement, Law Suits, Marketing, Search Engines, Trademarks

      Seth Godin has an amazing knack for creating and spreading ideas that matter, mostly really good ones, by the way. I always look forward to his daily riffs and I have been known to spread some of his important ideas too when they overlap with things I happen to care a lot about. When it comes to Mr…. Continue Reading