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Tag Archives: Lego

Lego Adds a “Brick” to its Enforcement Strategy

Posted in Fair Use, Infringement, Non-Traditional Trademarks, Product Configurations, Product Packaging, Trademark Bullying, TTAB

The Danish Lego Group is no stranger to trademark disputes. Understandably, Lego enforces its rights in the LEGO mark against third-parties who use LEGO without their permission. Lego also claims trade dress rights in product shape and configuration of its blocks and enforces those rights against other building block manufacturers. Some competitors claim that these… Continue Reading

If only I could be a Lego product tester…

Posted in Almost Advice, Branding, Famous Marks, Non-Traditional Trademarks, Patents, Product Configurations, Trademarks

Santa brought me one of my favorite trademarked and patented products:  a LEGO® set! Yes that is Mr. Firefighter dousing the flames on the LEGO® tree while holding a cup of coffee.  The hero of my LEGOland! For a Lego geek like me, there was an intriguing story in the Wall Street Journal last week… Continue Reading

Lego My Smart Blocks

Posted in Law Suits

On September 23, 2010, Smart Blocks, Inc. filed an action against Lego seeking, among other things, to recover a shipment of Smarck’s Smart Blocks that were being held up at U.S. Customs. For those of us who don’t specialize in U.S. border protection, the Customs Department has the authority to seize goods which are believed to infringe… Continue Reading