Thanksgiving is, without a doubt, my favorite holiday. It’s a day to reflect on our many fortunes and to spend time with family eating delicious turkey, potatoes, and pie (and maybe watching some football). It seems that the Christmas trees, music and displays spring up at local retailers earlier and earlier each year, usually immediately… Continue Reading
Tag Archives: Mattel
Beware the Paralyzing “Whac-A-Mole” Trademark Mentality
Posted in Branding, Domain Names, Infringement, Marketing, TrademarksTrademark enforcement against infringing domains on the Internet is frequently likened to playing Whac-A-Mole. Just as soon as you eliminate one, up pops another, and another, etc. Dan’s post from last week on the most recent land rush on the Internet – with the creation of almost infinite Internet real estate — may be a warning that this comparison… Continue Reading
“Hot Wheels” Casino Promotion: Apparently Not a Toy Story
Posted in Advertising, Branding, Dilution, Famous Marks, Marketing, Trademarks, TTABLast month I came across this enormous, larger than life, banner advertisement hanging from the exterior of a casino on our way to the backwoods of Wisconsin. Of course, this promotional piece took me back to my early childhood and called to mind my long lost enormous collection of Matchbox brand Hot Wheels toy cars and… Continue Reading







