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Tag Archives: Minnesota Deceptive Trade Practices

The Seasonality of Materiality?

Posted in Advertising, Law Suits, Marketing

          A false advertising case filed yesterday in Minnesota federal district court caught my eye: Splash Products, Inc. v. Twinco Romax, LLC and Twinco/Romax Wisconsin, Inc. It is a rather straightforward false advertising case with the typical legal claims you’d expect to see, but what caught my eye is that the parties are going to… Continue Reading

INTELligent Trademark Enforcement?

Posted in Dilution, Domain Names, Famous Marks, Infringement, Law Suits, Trademarks

What is the difference between a semiconductor computer chip maker and an electrician? Not much, at least when both have the word "intel" in their business names, according to a Complaint (complete with Exhibits) filed last Thursday in Minnesota federal district court, by Intel Corporation a/k/a Chipzilla, against a pair of Elk River, Minnesota electricians doing business… Continue Reading

Unlawful Tarnishment of Chevron’s Shining Texaco Star?

Posted in Agreements, Contracts, Dilution, Famous Marks, Goodwill, Law Suits, Non-Traditional Trademarks, Trademarks

An interesting trademark case recently was filed in federal district court in Minnesota, Chevron Intellectual Property LLC et al v. MDW Equity Partners, LLC, a pdf copy of the complaint here. As beleaguered BP‘s once valuable goodwill and reputation continues to flounder in the court of public opinion with the tragic gulf oil spill and disaster (by the way, how… Continue Reading