DuetsBlog Collaborations in Creativity & the Law

Tag Archives: Name and Likeness

Tattoos & Hangovers: The Headache of Competing IP Rights

Posted in Agreements, Branding, Contracts, Copyrights, Goodwill, Infringement, Law Suits, Trademarks

A month ago the hot news was the federal copyright infringement lawsuit filed by Mike Tyson’s facial tattoo artist S. Victor Whitmill against Warner Brothers Entertainment, and Whitmill’s attempt to block the Memorial Day release of the highly anticipated blockbuster sequel movie The Hangover Part II, based on the film maker’s unauthorized reproduction and/or derivative of the tattoo… Continue Reading

The Value of Intellectual Property Survives Death

Posted in Branding, Copyrights, Law Suits, Trademarks

The “King of Pop,” Michael Jackson, is earning big money even after his death. To protect this income and value of his brand, a week ago, Michael Jackson’s estate brought suit in California against his mother’s business partner, alleging infringement of the valuable rights to Michael Jackson’s likeness, image, copyrights, trademarks (See Dan Kelly’s post on… Continue Reading

Honoring Randy Moss Doesn’t Make It Fair Use

Posted in Advertising, Famous Marks, Food, Goodwill, Infringement, Marketing, Trademarks

This little gem arrived yesterday, basically an email promotion for this weekend, featuring Randy Moss and celebrating his return to the Minnesota Vikings: Of course, I’m thrilled too, that Randy Moss has returned to play ball in Minnesota, but that doesn’t mean we forget all about his legal rights (name, image, likeness, right of publicity, to name a few),… Continue Reading

Permission to Exploit Jennifer Aniston’s Right of Publicity?

Posted in Advertising, Agreements, Contracts, Marketing

It is probably safe to assume that Channel 45 obtained permission to use Jennifer Aniston’s likeness and exploit her right of publicity in promoting viewership of syndicated Friends television programs. That’s a deal where everyone appears to win, Channel 45, viewers, advertisers, Aniston, and the other Friends cast members who share in the syndication royalties along with Ms. Aniston…. Continue Reading

Obamatunistic Advertising

Posted in Advertising, Branding, First Amendment, Guest Bloggers, Infringement, Marketing

Jacket maker Weatherproof Garment Company took advantage of a GQ-style photo of the President standing in front of the picturesque Great Wall of China. The White House was not pleased. Smack in the middle of Times Square in New York – one of the busiest and most-watched intersections on Earth – stood a larger-than-life billboard… Continue Reading

Using Another’s Body to Sell Your Products? The Problem of Airbrushing Non-Traditional Trademarks

Posted in Advertising, Branding, Food, Goodwill, Infringement, Loss of Rights, Marketing, Non-Traditional Trademarks, Product Configurations, Product Packaging, Sight, Trademarks

  Airbrushing is a familiar technique among advertisers looking to avoid the risk of trademark infringement or dilution liability when branded props of others appear and would otherwise be recognizable. It can work well when removing a traditional visual trademark, i.e., a logo or word mark, because there can be no likelihood of confusion with (or dilution of) a visual… Continue Reading