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Tag Archives: Papa Johns

Industry Color Clusters

Posted in Branding

  I recently read Nora Reed’s blog post, Locate your Brand on the Color Spectrum, on Logoblog. Nora identified a trend, which you may have noticed from time to time, that some industries tend to congregate in a specific color scheme.  For example, fast food logos tend to be in the red/yellow category, while social networking… Continue Reading

I’ll Huff and I’ll Puff …

Posted in Advertising

Puffing, according to Black’s Law Dictionary, is defined as: The expression of an exagerrated opinion — as opposed to a factual representation — with the intent to sell a good or service. Puffing, as a legal principle, has recently received a fair amount of attention as a result of Domino’s new ad campaign.  Puffing generally… Continue Reading