We recently focused our attention on a very unique-looking, dare I say distinctive, retail store exterior design; for a quick reminder, see here. The recent craze for self-serve frozen yogurt shops – where you pay by the ounce (or perhaps, by the pound), has us focused today on a pretty darn unique interior retail environment: This is… Continue Reading
Tag Archives: Periodic Table of Flavors
Topics
- Advertising
- Agreements
- Almost Advice
- AlphaWatch
- Articles
- Audio
- Branding
- Contracts
- Copyrights
- Counterfeits
- Dilution
- Domain Names
- Fair Use
- False Advertising
- Famous Marks
- FDA Approval
- First Amendment
- Food
- Genericide
- Goodwill
- Guest Bloggers
- Idea Protection
- Infringement
- International
- Keyword Ads
- Law Suits
- Look-For Ads
- Loss of Rights
- Marketing
- Mixed Bag of Nuts
- Non-Traditional Trademarks
- Patents
- Product Configurations
- Product Packaging
- Search Engines
- SoapBox
- Social Media
- Social Networking
- Squirrelly Thoughts
- Technology
- Television
- Trademark Bullying
- Trademarks
- Truncation
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Duets Blog Authors

Steve Baird
Just so you know, I'm all about brands and the law, both professionally and personally. I regularly annoy family and friends in retail stores by focusing on product labels—not to buy the product, but to read the fine print and ask, "Who owns these brands" and "Did they really register those marks?" More...
Brent Lorentz
Although I wish I could say my path to the law was the result of a lifelong dream or calling, it was more the result mere curiosity and an affinity for leather-bound books. More...
Catlan McCurdy
Having long been told by my parents that I could do or be anything I wanted, I chose at the age of 10 to become an attorney, as it was the career that would most likely lead me to my goal of becoming the first woman POTUS.More...
Tiffany Blofield
Although my initial career path was to be one of the Supremes (not the musically talented ones with platform shoes and sequins, but rather, the nine wearing sensible shoes and pressed black robes in DC), I will likely stay in Minnesota as I have never lived anywhere else. More...
Brad Walz
My law career started on the ice…as a defensive hockey player (we’re not talking professionally…and if I were, I probably wouldn’t have gotten into law). More...
Derek Allen
In hindsight, writing about creativity and the law may have always been in the cards for me. I began training for a career in litigation at an early age by finding ways to disagree with pretty much anyone about pretty much anything. In my longest-running “case,” I argued with my middle school math teacher, Mrs. Jabs, for the better part of four years over whether, even if I got the right answer, I had to show my work to get full credit. More...
Martha Engel
Although my interest in gadgetry and my aptitude for math eventually led me to become an engineer, my ad executive father and artistically gifted mother fostered an appreciation for the creative from a young age. More...

Anjali Shankar
When I was in elementary and middle school, I loved writing short stories. Creativity and imagination seem to come naturally to people when they are young. More...
Timothy Sitzmann
I have always considered myself to be a creative person. Full disclosure: I'm not claiming that I've created anything good, merely that I have created things that exist.More...
Recent Updates
- The Most Famous Bottle Design, Forever?
- Oreo: interactive food, interactive brands
- Uncomfortable Medical Advertisements
- Memes Attack
- Are TV & Digital Mutually Exclusive? Not at All: Why Multi-Channel Marketing Makes Sense
- The INTA “Trademark Bullying” Straitjacket
- JCPenney: One ad worth a thousand apologies?
- Farewell, Duets
- It’s Raining Fluid Trademarks
- Oh Ketchup…I’m Just Not That Into You: Understanding the Value of Fluid Trademarks
- Rapala Billboard Ads Continue to Engage
- Protecting Non-Functional Product Design Features Through The Entire Life Cycle: From Conception to Grave
- OfficeMax’s Rubber Band Ball Brand Symbol
- Trending Now: Washington Redskins Name Change?
- Evaluating Equations for Measuring Social Media ROI
- Twitter Can Be a Brand Marketer’s Best Friend
- The Time Needed to Build a Strong Brand
- Budgeting for Litigation
- College Football Playoff Called College Football Playoff
- The “Funnest” Brands In America
- Branding and Advertising Creating Relationships with the Audience
- Excellent FUSE Panel Discussion
- You’ve gotta be shipping me!!
- Apple Store Design Now a Registered Trademark
Links
- ABA Journal
- Capsule
- Contemporary Intellectual Property, Licensing & Information Law
- Domain Tools
- Federal Trade Commission
- Franklin Pierce Law Center
- Ingenuity Marketing Toolkit
- Internet Archive
- Legal Marketing Association
- Marketing Power: American Marketing Association
- The Hollywood Reporter (THR)
- Trademark Trial and Appeal Board
- U.S. Copyright Office
- United States Court of Appeals for the Federal Circuit
- United States Patent and Trademark Office
- USPTO Trademark Soundex
- WayBack Machine
- Winthrop & Weinstine, P.A.
- YouTube
Blogroll
- Brand Autopsy
- Brand New
- brandGEEK
- CapsuleBlog
- CatchThis
- Counterfeit Chic
- Fritinancy
- Idea Peep-Show
- Intellectual Property Law Blog
- Las Vegas Trademark Attorney
- Likelihood of Confusion®
- LoTempio Law Blog
- Marketing Power: American Marketing Association
- Name Wire: The Product Naming Blog
- On Brands
- Packaging News
- PSFK
- Rebecca Tushnet's 43(B)log
- Romenesko
- SCOTUSBLOG
- Seattle Trademark Lawyer
- Seth Godin's Blog
- Silicon Valley IP Licensing Law Blog
- The Dieline
- The FairWinds Blog
- The Trademark Blog
- The TTABlog