Media spectacle, train wreck, or marketing bliss, it’s up to you, but you can’t escape the news about Charlie Sheen’s rambling webcasts, or the overnight success of his Sheen-isms. If you haven’t had your fill, feel free to take a moment at this website dedicated to sharing some of Sheen’s memorable statements. Last week multiple news… Continue Reading
Tag Archives: registration
IP Grammar . . . and Those Who Cringe About It
Posted in Mixed Bag of NutsLast September, in my blog post entitled "What Does Trademarked Mean to You?," I wrote: More than a few trademark types cringe when their clients or others say things like "let’s trademark it," "they didn’t trademark their logo," or "we don’t want to trademark this name," and, when they ask questions like "is it trademarked?"… Continue Reading
Geographic Trademarks
Posted in TrademarksCalifornia media outlets reported yesterday that Oakland recently joined a boycott against Arizona due to the latter state’s passage of a new immigration bill, which requires police to question people about their immigration status if there’s reason to suspect they’re in the country illegally. Other cities considering boycotts include Seattle, Los Angeles, and San Francisco. … Continue Reading
What is Maker’s Mark’s Mark?
Posted in Branding, Famous Marks, Product Packaging, Sight, TrademarksLast Friday, a federal court in Kentucky ruled that Fortune Brands, the maker of Maker’s Mark bourbon, enjoys exclusive rights in the dripping wax seal that adorns each bottle of the spirit. (You can read about the case in earlier stages in Dan’s post, here.). Fortune had sued Diageo, another beverage giant and maker of Casa Cuervo… Continue Reading
Shopping for a Trademark
Posted in Advertising, Branding, TrademarksAre you shopping for a trademark? Stores spend lots of money branding their names. Accordingly, many register their store names as trademarks. Over Thanksgiving while shopping in Turkey, I saw the store front sign Inci®. I thought it was unique because you do not often see the ® on a store front sign. For example, you do… Continue Reading
Don’t Underestimate the Power of a Logo and Other Distinguishable Matter
Posted in Almost AdviceYesterday, Under Consideration’s Brand New Blog discussed the redesign of the Nickelodeon trademark. Nickelodeon has decided to drop the well known splat design that encapsulated the NICKELODEON term. As reported by Under Consideration, Nickelodeon’s “splat” has existed in one form or another for over 15 years. Although the orange “splat” has evolved over the years, it was a… Continue Reading









