As promised, here are some further thoughts, lessons learned, and remaining unanswered questions concerning the recent and long-anticipated decision of the Second Circuit Court of Appeals in Christian Louboutin S.A. v. Yves Saint Laurent Am. Holding, Inc. Lessons Learned for Marketing Types: Single color trademarks may be owned, registered, and protected when they are distinctive and… Continue Reading
Tag Archives: Second Circuit Court of Appeals
Louboutin Keeps Its Trademark Registration
Posted in Famous Marks, Infringement, Trademarks–Catlan McCurdy, Attorney The most publicized trademark lawsuit in 2012 has now come to a close, and while Louboutin was denied its motion for a preliminary injunction, the company should be happy it didn’t lose everything. As you might recall, the District Court initially denied Louboutin’s motion in August 2011 and then went one step too… Continue Reading
Louboutin Wins Second Circuit Appeal, Sort Of . . . .
Posted in Branding, Infringement, Law Suits, Marketing, Non-Traditional Trademarks, Sight, Trademarks, USPTOAt long last, here is a pdf link to the decision, and here is the Second Circuit Court of Appeals summary in a nutshell: “We conclude that the District Court’s holding that a single color can never serve as a trademark in the fashion industry, Christian Louboutin S.A. v. Yves Saint Laurent Am., Inc., 778… Continue Reading
lower case brands, wall of fame or shame?
Posted in Advertising, Branding, Famous Marks, Marketing, TrademarksAs promised, some time ago, here is an enormous wall sign from one of the many hallways connected to one of the many shopping areas at The Shoppes at the Palazzo in Las Vegas, showing all these retail brands in simple lower case style. No trademark notice or registration symbols either. . . . Do you suppose the entity responsible… Continue Reading
Louboutin: Still Waiting on the Second Circuit Court of Appeals
Posted in International, Law Suits, Non-Traditional Trademarks, TrademarksWhen I snapped this photo over a month ago in Las Vegas, I figured it wouldn’t be much longer before we hear from the Second Circuit Court of Appeals in the Christian Louboutin v. Yves Saint Laurent red sole trademark infringement case. Trademark types are anxiously waiting to hear whether the district court’s denial of Louboutin’s… Continue Reading






