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Tag Archives: Uniforms

Provocative Uniforms, Protectable Trade Dress?

Posted in Law Suits

Move over Collar and Cuffs, a new trade dress suit has hit the Texas courts and it is set to rival the Chippendale headlines from earlier this fall. The Texas restaurant, Twin Peaks, recently filed suit against the owner of a new Arkansas restaurant called Northern Exposure. (If you haven’t caught onto the innuendos yet think Hooters… Continue Reading

Sensory Overload

Posted in Advertising

As an attorney, one of my most oft-committed sins against the art of persuasion is forgetting that brevity is key. Get in, deliver your message, and get out. In contrast, concise delivery of a message is something that good branding and advertising generally excel at. I say "generally," because as I was sitting at/in/on/around/near Mall of… Continue Reading