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Emoticons as Trademarks

By Steve Baird® on April 5, 2010
Posted in Branding, Marketing, Non-Traditional Trademarks, Trademarks

Last week, I blogged about a federally-registered emoticon trademark, one that I discovered at 30,000 feet, here. Emoticons as trademarks? Does the idea make you want to roll your eyes like Saturday Night Live’s Kristen Wiig as Aunt Linda? Brace yourself, they appear inclined to stay, for at least a while!

Two weeks ago I couldn’t have told you…

What the *-)- Blogging From 30,000 Feet

By Steve Baird® on March 28, 2010
Posted in Branding, Marketing, Trademarks

Some things you should do, just because you can. For example, when I was sixteen, I jumped out of a plane at 3,000 feet, with a parachute tethered to the plane, of course, landing near a chicken farm, surrounded by barbed wire, somewhere in rural North Carolina. That was an experience I’ll never forget, but I haven’t repeated it, at least…

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