enforcement

From time to time, I post squirrelly thoughts. Today, I wonder: Should a large company with famous, distinct trademarks sometimes hold back from aggressively enforcing those trademarks, even when doing so might at first appear to be a useful competitive strategy? I’m sure many executives at McDonald’s–the worldwide fast-food chain that it is so ubiquitous 

–Susan Perera, Attorney

Always on the look out for interesting shopping finds, my husband snapped these photos of a product at a local Lands End store last week.  I couldn’t find the backpack on their website to get any further information about it but I do find this use of BMW pretty interesting.

We often