DuetsBlog Collaborations in Creativity & the Law

Tag Archives: Mission

It’s On: Southwest Savvy

Posted in Advertising, Goodwill, Marketing, Social Networking, Television

–Dan Kelly, Attorney If you travel by air at all, I suspect that Southwest Airlines’ “Bags Fly Free” campaign resonates a bit: This is but one of many examples of Southwest Airlines’ marketing and business savvy.  By all appearances, this is a company that exudes a love for its business, which necessarily requires a love for… Continue Reading