New York Giants

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Elisha is the two time Super Bowl MVP New York Giants quarterback Eli Manning.

Eli Manning

Collecting equipment used, or uniforms worn, during an NFL game is big business. Young and old alike want these items to feel close to their favorite team or player.

throw football 1celebrate football 2

In a 99 page Amended Complaint, plaintiffs (including,  sports memorabilia collectors/marketers and…

As an attorney, one of my most oft-committed sins against the art of persuasion is forgetting that brevity is key. Get in, deliver your message, and get out.

In contrast, concise delivery of a message is something that good branding and advertising generally excel at. I say "generally," because as I was sitting at/in/on/around/near Mall of…