How much do I believe in federal registration of trademarks and brand names? Well, this much:
I’ve always been a big fan of practicing what you preach. Actually walking the talk. Not just talk.
That mindset helps explain why we stuck with the suggestive name of this blog, even after the experts recommended
When we hear the word “overbreadth” in close connection with the word “trademark,” the often discussed “trademark bullying” topic will frequently come to mind.
Yet, discussions about “trademark overbreadth” are not limited to exaggerated and unrealistic trademark claims by a trademark owner.
We previously have discussed how one might deal with prior
Watching the morning news for even a few minutes can leave one struck by how we truly live in uncertain times. I suppose every generation has too, but is it more striking at this moment?
There are plenty of examples to draw upon to evidence the many uncertainties in our world, spanning extreme weather,
Trademark types know all about Park ‘N Fly, whether they travel or not. That’s because it is more than a nearly fifty year old airport parking and travel service brand and federally-registered service mark, it is short-hand for a famous U.S. Supreme Court trademark case from 1985.
In that decision, the Supreme
The question of whether federal trademark registration should be pursued is a frequent question of those in the marketing world, especially during difficult economic times. I wrote a short piece for Create Magazine a couple of years ago, and you can read it, here. As you will see, there are many benefits to registration