When I moved from Minnesota to Wisconsin to go to college, among the local customs that I had to get acclimated to were the revulsion against the word “pop” for carbonated beverages named “soda;” hearing classmates say “I just need to find the time machine” when they meant an ATM branded with Tyme; and the
Dairy Queen
Subway’s “Footlong” Trademark Infringement Claim a Real Stretch
By Steve Baird® on
Posted in Trademark Bullying, Trademarks
This scene from the Minnesota State Fair reveals how the “About a . . . Foot Long Hot Dog” stand is a “State Fair Taste Tradition. . . .” With respect to the name, I have always believed that the “About a . . .” qualifier is lawyer-driven to avoid false advertising lawsuits if a…