—Debbie Laskey, MBA
By now, everyone with a television, radio, computer, smartphone, tablet, newspaper, or a few friends has heard that Facebook went public. The company’s initial public offering raised an insane amount of money as well as support from countless new investors. But Facebook has something more valuable to share: five lessons
——Debbie Laskey, MBA
As another new year is about to dawn on January 1, many will gather along Colorado Boulevard in Pasadena, California – for 2012, on Monday, January 2. Pasadena is a quiet suburb of Los Angeles for the rest of the year, but every year since 1895, the eyes of
——Debbie Laskey, MBA
Many television shows are successful, but few become brands. Some shows that have attained brand status include the annual Super Bowl, Cheers, The Jay Leno Show (remember the Jay Leno-Conan O’Brien dual for NBC’s late night timeslot?), The Today Show, Law & Order, The Daily Show with Jon Stewart
—Debbie Laskey, MBA
From Ashton Kutcher to Lady Gaga to President Obama’s White House staff to John Q. Public, Twitter has developed a loyal following. If you haven’t become addicted to the social media site known by its bird and fail whale, accept the fact that a member of your family or a
Go ahead and admit it. Consider this blog post as a form of marketing therapy. As marketers, we’ve all heard that ridiculous statement spoken at least once – for others, much too often. We might have heard it stated by a co-worker or by a member of the IT department.