Collaborations in Creativity & the Law ®
—Jesse de Agustin, Strategist (follow Jesse on Twitter: @JdeAgustin)
Imagine: I am struck by an 18-wheeler on the New Jersey Turnpike and fall to my unfortunate death. While I’d be dead, pressing legal – and philosophical questions remain. Does “Jesse” continue to “persist” across time through his online profiles? Do they turn…
In a few short years, the Ultimate Fighting Championship, or the UFC, has become a sports powerhouse. The league seems to have it all—a booming business, a solid philosophy and a great presence on social media that engages their fans. Why does this matter to you? Because your business can learn a few things…
—Ted Risdall, Risdall Marketing Group
Consumers spend billions of dollars online every year. To improve their chances of cashing in on this huge opportunity, many businesses have turned to group buying services like Groupon and Living Social to help them reach large audiences with "deal of the day" offers that entice buyers with significant discounts.…