Martha Engel

-Martha Engel, Attorney

Trademark issues regarding breweries and wineries are increasingly intertwined as both breweries and wineries grow, flower, and spread out throughout the country.  I have talked before about the issues relating to a perceived likelihood of confusion between marks on beer used by breweries and marks on wine used by wineries (see here

-Martha Engel, Attorney

Emojis – those cute images you may find in a keyboard on your Android or iPhone device – have changed the way many people communicate thoughts, ideas, feelings and concepts.  They can add a certain level of pizzazz to an otherwise ordinary text message, Facebook post, or tweet.  And, if I may

-Martha Engel, Attorney

One of the hottest toys during the 2015 holiday season was the hoverboard, and doesn’t that seem about right for this year.   I saw my first hoverboard earlier this summer — a guy was walking and holding hands with his girlfriend, as she glided alongside him on the hoverboard.  If I were

-Martha Engel, Attorney

Many of you probably hopped aboard a plane this weekend to spend Thanksgiving with family and friends, but the flight experience often feels like a Black Friday shopping experience.  Passengers get to the airport hours before takeoff, where they wait in long lines among strangers before getting crammed into a seat that

-Martha Engel, Attorney

Today is Veterans Day, and we all owe veterans (and their families) a debt of gratitude for their service and their sacrifices to ensure our freedom.  Veterans are our friends, our family, our neighbors, our co-workers, and probably even the person ahead of you in line at Starbucks today grabbing a red

-Martha Engel, Attorney

Marketing has always been an exercise in getting consumers to make a connection with a brand.  As our friend Seth Godin once said “Marketing is no longer about the stuff that you make, but the story that you tell.”   With the widespread use of social media like Twitter, Facebook, and Instagram, those

-Martha Engel, Attorney

Maybe I haven’t quite accepted the fact that the US Open and New York Fashion Week are over and September almost is too, but stories on tennis and fashion always get my attention, especially when they include a little intellectual property infringement flair.

The Stan Smith shoe is a legendary shoe design