Collaborations in Creativity & the Law ®
–Susan Perera, Attorney
I recently read Nora Reed’s blog post, Locate your Brand on the Color Spectrum, on Logoblog. Nora identified a trend, which you may have noticed from time to time, that some industries tend to congregate in a specific color scheme.
For example, fast food logos tend to be in the red/yellow…
Puffing, according to Black’s Law Dictionary, is defined as:
The expression of an exagerrated opinion — as opposed to a factual representation — with the intent to sell a good or service.
Puffing, as a legal principle, has recently received a fair amount of attention as a result of Domino’s new ad campaign.
Puffing generally…