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Virtual Opportunity

By Brent Lorentz on July 12, 2009
Posted in Advertising, Branding, Product Packaging

 While salivating over the most recent installment to the Tiger Woods Video Game Franchise, Tiger Woods PGA Tour 10, my mind began to wander towards product placement. I suppose it is a natural extension that a game which allows players to play “real” courses would logically allow players to purchase “real” apparel and equipment with…

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