How much do I believe in federal registration of trademarks and brand names? Well, this much:
I’ve always been a big fan of practicing what you preach. Actually walking the talk. Not just talk.
That mindset helps explain why we stuck with the suggestive name of this blog, even after the experts recommended
Ron, you’re so vain, you probably think this post is about you, don’t you, don’t you — actually, it is, or, let’s say, more about your recent in-actions — still, I hope you enjoy this cute little melody.
By the way, before fully discussing how you walk into a party or onto a yacht,
For those interested in learning more about the valuable benefits of federal trademark registration and how to successfully navigate the registration process at the USPTO, it’s time to mark your calendars for an upcoming educational opportunity in Minneapolis on Tuesday February 16, 2016.
Here is the official brochure for the event, here is an
It should be no surprise that the famous Coca-Cola brand name is federally-registered. One of the many significant benefits of federal registration is the USPTO’s obligation to refuse registration of third party marks that are likely to confuse — most importantly, without the prompting or involvement of the prior trademark registrant.
No doubt Coca-Cola will
The question of whether federal trademark registration should be pursued is a frequent question of those in the marketing world, especially during difficult economic times. I wrote a short piece for Create Magazine a couple of years ago, and you can read it, here. As you will see, there are many benefits to registration