Debbie Laskey, MBA

There is an often-overlooked aspect of marketing that can be considered a distant relative. Public relations, also referred to as PR, is this sometimes forgotten but very important component of marketing promotions. At its core, PR can be defined as managing a brand’s image and reputation, but it touches all

Randall Hull, The Br@nd Ranch®

Last month, Siouxsie Law wrote an article about HELLO KITTY owner Sanrio suing an Oklahoma child beauty pageant for use of their trademark and brand elements. It makes one wonder why Sanrio has not taken action against the use of their brand image on firearms, particularly after