—Nancy Friedman, Chief Wordworker at Wordworking and author of Fritinancy

Imagine my surprise—as a name developer, beauty-brand fan, and trademark aficionada—when I saw this sign in my Oakland, California, neighborhood back in March.

It wasn’t the prospect of a new nail spa that piqued my interest; our local commercial strip already has dozens of mani-pedi

Reverse confusion trademark infringement claims are sometimes reminiscent of the well-known biblical story of David versus Goliath.  This doctrine basically protects smaller, lesser known, trademark owners whose trademarks are infringed upon by large multi-national companies with gigantic advertising budgets.  You may want to check out a few prior posts on DuetsBlog relating to Lion’s Tap