As the drum beat grows for our interview of Seth Godin tomorrow, it is only fitting that we are reminded of the importance of embracing tension and the ruckus we’ve set out to make here.

Seth’s fabulous and penetrating new book called This is Marketing, will be released tomorrow, no doubt another best-seller, a must-read for any lawyer who cares to make change for the better.

Until then, thanks again to Fred McGrath for this second video, capturing how we embrace tension:

This medallion came to me several weeks ago, and I’m carrying it in my pocket each day:

Any idea where it came from?

Do you embrace tension?

Would you agree we’ve been making a ruckus?

If so, should we continue doing so, as the medallion reminds?

Sorry, no links or hints today, but stay tuned, much more to come, promise!