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Tag Archives: NYC

What You Need to Un-Suspend a Trademark

Posted in Advertising, Almost Advice, Articles, Branding, Food, Marketing, Trademarks, USPTO

Suspended high above Chelsea Market in New York City are these eye-catching ads for OWYN: That’s a new brand for me, I’m unsure how to pronounce it (Own, Owen or Oh Win), but OWYN apparently stands for Only What You Need — for dietary supplement protein products that “use nutritious, plant-based ingredients and leave out inflammatory animal products and… Continue Reading

Obamatunistic Advertising

Posted in Advertising, Branding, First Amendment, Guest Bloggers, Infringement, Marketing

Jacket maker Weatherproof Garment Company took advantage of a GQ-style photo of the President standing in front of the picturesque Great Wall of China. The White House was not pleased. Smack in the middle of Times Square in New York – one of the busiest and most-watched intersections on Earth – stood a larger-than-life billboard… Continue Reading