–Aaron Keller, Managing Principal, Capsule
Okay, rockstars are who they are because they’ve done something to earn it. This applies to the ones who play guitar and those who write books and get up on stages and inspire millions with their words. Rockstar authors and rockstar musicians have many commonalities.
It appears that energy drink brands have found another way to expand or extend their reach while still getting their active ingredients into the bloodstreams of consumers. This past weekend I encountered the Amp brand, not only in the refrigerated cases of convenience stores, but also at the grocery store check-out register, side by side with other traditional chewing gum brands. Some other blogs have