As you may recall, I’ve reported before about the trend toward and popularity of red & white letter branding and visual identities, so I couldn’t resist snapping this photo of a new strip mall in Eden Prairie, Minnesota, over the weekend:


Since GameStop wasn’t featured in this strip mall, the line-up of SmashBurger, SportClips, and Verizon Wireless, only formed a "hat trick" of red & white letter branding.


By the way, is there a name for scoring four goals in a single game?

Apparently so, an answer here.