We’ve spilled a lot of digital ink here over the past several years discussing the protection of non-traditional trademarks. We’ve also written about the importance of layering various intellectual property rights (trademark, copyright, and patent) to accomplish the competitive goals of a business. And, we’ve enjoyed writing about non-traditional vodka branding here and here
Alcohol
Are Posts the Windows to Duetsbloggers Souls?
By Duets Guest Blogger on
Posted in Mixed Bag of Nuts
– Derek Allen, Attorney –
The front page of Duetsblog currently features a topless woman, eleven people in their underwear, and so many posts involving alcohol that I’m starting to get a little concerned about what Tim and Steve are doing up on the 35th floor during work hours. I’m not sure exactly…
Hello Kitty Says Beer Me!
By Duets Guest Blogger on
Posted in Advertising, Branding, Famous Marks, Guest Bloggers, Marketing, Mixed Bag of Nuts, Trademarks
— Randall Hull, The Br@nd Ranch®
In August 2012 I wrote about Sanrio’s well-known brand, HELLO KITTY and its appearance on customized assault rifles, as an example of unfortunate brand association.
To paraphrase the late Ronald Reagan, “Here we go again.”
This September, I guess just in time for the fall drinking season,…