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Tag Archives: Arbys

Warby’s Fast Food: Can Arby’s Take a Joke?

Posted in Branding, Infringement, Squirrelly Thoughts, Trademarks

Maybe you’ve heard of Warby Parker. The eye wear company has become quite successful in a previously monolithic industry. But a tongue-in-cheek advertising effort for a new onion ring monacle might just cross the line into provoking a trademark feud. See, Exhibit 1, below: And, for the main course: Even if Warby’s doesn’t actually sell… Continue Reading

All About Taglines and Advertising Slogans: Who’s Your Patty Anyway?

Posted in Advertising, Branding, Dilution, Famous Marks, Food, Infringement, Law Suits, Marketing, Trademarks

Taglines and advertising slogans can be wonderful branding and marketing tools, but I’m thinking (not Arby’s, by the way) that McDonald’s is probably not thinkin’ that its (likely) famous I’m lovin’ it tagline accurately describes its taste for the federal trademark infringement lawsuit that Twin Cities-based Lion’s Tap recently slapped on McDonald’s for its whopper of an advertising campaign — promoting its new Angus… Continue Reading