– Chuck Sanchez, BatesMeron Sweet Design
Comcast. Electronic Arts. AT&T. Walmart. Dell. Time Warner. Fox News. McDonald’s.
Chances are, at least one of those company names kind of pissed you off just now.
Despite this likelihood, each of these brands is immediately recognizable due to widespread financial success in its respective industry. So must a
Hewlett-Packard (“HP”) and Dell are engaged in battle over the acquisition of 3PAR. 3PAR is a small storage company that has innovative technology to handle the amounts of documents, photos, and videos being uploaded to the Internet every day. Just how important is this storage company HP and Dell’s cloud business? Thomson Reuters estimate that 3PAR’s revenue for
Putting aside, for now, the unsettled question of who currently owns the iPad trademark, and Dan’s perspective on Apple’s trademark clearance strategies, from last week, look at what our finely-tuned e-mail spam filter just snagged:
It is a similar story to my previous Free Dell XPS Laptop Spam Scam? blog post from last December. Here, however, the Apple, iPad, and the (possible)
What if you were told that if you agreed to "test" a Dell XPS laptop you could keep it, for free?
Would you expect the offer to be from Dell Computer?
After all, who else but the manufacturer would care to give a computer away for simply having you test it?
Would you at least expect the offer to be affiliated with, or authorized, or approved by Dell Computer?
What if the unsolicited email offer avoided your spam filter and looked something like this?
Would you click on the "CLICK HERE" icon as instructed, or would you scroll all the way down to the bottom of the page to see if you might be able to learn more before clicking?Continue Reading Free Dell XPS Laptop Spam Scam?
I must admit, I was quite intrigued by Dan Kelly’s Duets blog entry “I See Blue Ovals” (August 28, 2009). It got me thinking about some of the trends occurring in logo design today. My 20+ years in the world of branding has witnessed a few notable changes. Perhaps the most significant is the application of