You may have heard of a little movie called Star Wars. If you haven’t, well, I’ve got some movies for you to borrow. The film was released in 1977, and soon spawned a trilogy of movies that are among the most popular film franchises in the world. Fast forward forty years and eight of the
Bordering on Logos (Again)
By now, you must know, I’m a sucker for billboard ads. I really love to notice, study, comment on, and critique them, especially when there is an opportunity for some trademark storytelling.
This one for the Hampton Inn & Suites brand does not disappoint.
It appears that an IP holding company for Hilton, HLT
Retail Sign Shape Trademarks: The “French Diamond Design”
You probably have gathered by now that I like thinking and writing about non-traditional trademarks.
For some time, mostly when I’m in the car and I happen to notice them, I have been wondering about the shapes of various retail signs and how many of their owners may have sought to federally register them as non-traditional trademarks