Collaborations in Creativity & the Law ®
-Martha Engel, Attorney
Instagram recently released a new feature called Instagram Stories, which allows users to curate a collection of photos or videos of moments to share with friends for them to view, but then it disappears after a day. The thing is Snapchat, a competing photo sharing app, already had a feature called…
– Debbie Laskey, MBA
These days, as newspapers and magazines are on the wane, it seems as if anyone who can write has become an online journalist to promote his or her area of expertise. In social media lingo, the title is now known as a “blogger.”
According to Wikipedia, “A blogger is a…
– Aaron Keller, Managing Principal, Capsule
There was a time, back in the day, when you could just “Google” yourself and that was the best way to assess the value of your personal brand. Simple quantifiable way to see how many mentions you had on Google’s interwebs (the reference is intentional). And, you could…
– Debbie Laskey, MBA
The recent Oscar awards show is in the history books. While the show may not have been very exciting, there is something that continues to generate buzz in social media circles. Ellen DeGeneres promoted a Selfie, a photo of several of her A-list pals taken by someone else.
Ellen asked…
– Debbie Laskey, MBA
Have you ever spent hours working on a document for work? That’s a silly question because most of us who recognize Microsoft software and SlideShare have spent countless hours working on executive briefs, lengthy project reports, presentation decks, and much, much more.
Normally, we give our work product to our…
– Debbie Laskey, MBA
Do you use Thanksgiving to thank your customers and, in the process, build your brand equity and awareness? If not, you’re missing a big opportunity.
With November in full swing, don’t make the mistake of focusing only on revenue from Black Friday, Cyber Monday, and after-Christmas sales. Instead, add a…
– Debbie Laskey, MBA
If you’re a marketer, you probably spend a great deal of your day checking Twitter, Facebook, Google Plus, and LinkedIn. Depending on your industry, you may also spend time on YouTube, Flickr, Instagram, and any number of other peripheral sites. But did you know that Twitter can be your best…