– Jason Voiovich, Vice President, Marketing, Logic PD
Bottom line: Your Harley gets recalled. You need to get on the road to Sturgis. So you need parts in a hurry. The specs for those parts are available for free online. And you can buy a MakerBot 3D printer from Home Depot for under $1500. What
Who is responsible for this billboard ad? Is it a Google advertisement? Verizon? Motorola? Droid?
Whatever the answer, it helps make the point visually that trademarks require protection beyond mere confusion as to source; basically, the same point we made a while back (in response to Seth Godin’s trademark position and then during a friendly sparring match with Ron Coleman), as we discussed
Seth Godin has an amazing knack for creating and spreading ideas that matter, mostly really good ones, by the way. I always look forward to his daily riffs and I have been known to spread some of his important ideas too when they overlap with things I happen to care a lot about.
When it comes to Mr.