Can you feel it? All around the country, fields are being groomed, stenciled, and painted. Tonight, the college football season begins with Georgia State taking on Abilene Christian in what could be a preview of one of hundreds of games that most of us don’t really care about. But like so many fans around the
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It’s the Most Wonderful Time Of The Year
By Brent Lorentz on
Posted in Law Suits
For all you sports fans out there, March is pretty much the greatest month of the year. The spring thaw is underway, spring training has kicked off in Florida and Arizona, the first PGA major of the year – the Masters – right on the horizon. And, that’s right, March is the time for “March…
Exposing Two-Face Brands
By Steve Baird® on
I’m not talking about brands that say one thing and do another. I’m not talking about brands that don’t live up to their promise. I’m literally talking about brands with two faces. One face may be confident, complicated, technical, professional, and/or formal. Let’s call him, Stephen. The other face might be friendly, simple, approachable, engaging, and/or informal…