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Trending Now: Washington Redskins Name Change?

Posted in Branding, Trademarks

The possibility of a long overdue name change for the Washington Redskins is trending on Bing at the moment.

I’m glad to see the pressure continue to mount. I’ve always said, it is only a matter of time, hopefully sooner than later.

Check out the coverage on the Huffington Post, WUSA, Christian Science Monitor, and BusinessWeek.

Remember my post on the subject from three years ago?

“Re-Branding Madness in Washington” Overlooks Obvious: The Washington Redskins

What do you think, is the proposed Redtails name a good alternative?

UPDATE: ESPN Interview of D.C. Councilman David Grosso, “We need to be on the right side of history.”