The speaking circuit has come to a grinding halt, as it should, to slow the virus spread. My hope is to share some of that in-person content with each of you here.
Now more than ever, we need to receive nourishment, so if you don’t receive Seth Godin’s daily posts, you’re really missing out,
We’ve covered many trademark and brand management themes over the last eleven years, this falls in the category: The Right-Sizing of Trademark Protection?
As reports emerge about the recent Coronavirus fear driving people to clear store shelves to stock their home pantries and freezers, a Hot Pockets TV ad hit me.
Clearly consumer packaged
About a week ago, we reported on an interesting case out of the Southern District of Texas involving two competing convenience stores with cartoon animal mascots: Buc-ee’s (a beaver) and Choke Canyon (an alligator).
As someone who has personally visited Buc-ee’s stores, I can tell you that they are quite the destination. Buc-ee’s tend to
If you’re a video game fan like me, you’re probably familiar with Blizzard Entertainment and their assortment of popular games, such as Starcraft, Diablo, and World of Warcraft. One of Blizzard’s newest games is Overwatch, a multi-player, first-person shooter game. One aspect of this game is the Overwatch League, a series of tournaments
— Jessica Gutierrez Alm, Attorney
Google changed its logo this week, and the Internet is not happy about it. In the new design, the name appears in thicker, cleaner letters. Specifically, the new design eliminates serifs—the little tails at the bottom of each letter in many fonts, like Times New Roman.
There is a brand new exposer of potential intellectual property violations on the scene, meet LogoThief:
“We exist to name and shame logo thieves and all others who plagiarise the work of logo designers.”
Here is what prompted the start of the website just last week: “We started this website because we are
Last week I stopped at a local wine and beer store to pick up a bottle of wine to bring to a friend’s dinner party (but also couldn’t resist purchasing a 4-pack of Surly’s Bitter Brewer. I had never seen it before, but highly recommend it). As I walked back to my car I noticed
Brand New Blog recently reported on the unfortunate, but unsurprising piercing of Lance Armstrong’s name from the logo and visual identity of the Livestrong Foundation:
It is no longer about the man, but the mission — still a laudable one:
For more on the fall of Lance Armstrong and his once unstoppable personal brand, see
Maria Cohn and Morgen Bromell of the website Complex recently published a list of the 50 Most Iconic Brand Logos of All Time. While lists like these are released somewhat frequently, this one has a major distinguishing feature: it is the first to be published since I joined the DuetsBlog.
Make a mental list of what you would consider the top 10 iconic logos and let’s compare. Here’s my list:
1) Coca-Cola
2) McDonalds
3) Nike
4) Apple
5) Adidas
6) Apple
7) Budweiser
8) Target
9) BMW
10) Mercedes BenzContinue Reading March Madness: Who Are Your Top (Logo) Seeds?
So, last Friday we covered this story: Critics Flush New University of California Logo.
Now, we can report that the next morning, the Los Angeles Times wrote this story: Maligned UC Logo Shelved; “Time to Move On,” Officials Say.
Putting aside any possible questions about cause and effect, is there a difference between